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Showing posts from April, 2022

Digital Transformation: The Product Manager’s Role in Driving Change

Digital Transformation: The Product Manager’s Role in Driving Change Digital transformation is reshaping industries by integrating digital technologies into all areas of business, fundamentally altering how organizations operate and deliver value. As organizations embark on this journey, product managers play a crucial role in driving and managing change. Here’s how product managers can lead and excel in digital transformation efforts: 1. Understanding the Digital Transformation Landscape a. Comprehend the Shift Recognize Trends: Stay informed about digital trends and technologies such as artificial intelligence, cloud computing, and data analytics. Understand how these technologies impact your industry and organization. Evaluate Implications: Assess the implications of digital transformation for your products, including changes in customer expectations, competitive dynamics, and business models. b. Align with Organizational Goals Strategic Fit: Ensure that digital transformation in...